diff --git a/youtube_dl/extractor/rutube.py b/youtube_dl/extractor/rutube.py
index 8f54d5675..7a8767473 100644
--- a/youtube_dl/extractor/rutube.py
+++ b/youtube_dl/extractor/rutube.py
@@ -1,6 +1,7 @@
 # coding: utf-8
 from __future__ import unicode_literals
 
+import json
 import re
 import itertools
 
@@ -17,10 +18,12 @@ from ..utils import (
     try_get,
     unified_timestamp,
     url_or_none,
-)
+    ExtractorError)
 
 
 class RutubeBaseIE(InfoExtractor):
+    _NETRC_MACHINE = 'rutube'
+
     def _download_api_info(self, video_id, query=None):
         if not query:
             query = {}
@@ -55,8 +58,39 @@ class RutubeBaseIE(InfoExtractor):
             'view_count': int_or_none(video.get('hits')),
             'comment_count': int_or_none(video.get('comments_count')),
             'is_live': bool_or_none(video.get('is_livestream')),
+            'is_club': bool_or_none(video.get('is_club')),
         }
 
+    def _real_initialize(self):
+        self._login()
+
+    def _login(self):
+        username, password = self._get_login_info()
+        if username is None:
+            return
+
+        login = self._download_json(
+            'https://pass.rutube.ru/api/accounts/phone/login/', None,
+            'Logging in', 'Unable to log in',
+            data=json.dumps({
+                'phone': username,
+                'password': password,
+            }).encode(),
+            headers={
+                'Content-Type': 'application/json',
+                'Accept': 'application/json'
+            },
+            expected_status=400)
+        if not login.get('success'):
+            msg = login.get('message')
+            raise ExtractorError(
+                'Unable to log in. %s said: %s' % (self.IE_NAME, msg),
+                expected=True)
+
+        self._download_webpage(
+            'https://rutube.ru/social/auth/rupass/?callback_path=/social/login/rupass/',
+            None, False)
+
     def _download_and_extract_info(self, video_id, query=None):
         return self._extract_info(
             self._download_api_info(video_id, query=query), video_id)
@@ -66,7 +100,7 @@ class RutubeBaseIE(InfoExtractor):
             query = {}
         query['format'] = 'json'
         return self._download_json(
-            'http://rutube.ru/api/play/options/%s/' % video_id,
+            'https://rutube.ru/api/play/options/%s/' % video_id,
             video_id, 'Downloading options JSON',
             'Unable to download options JSON',
             headers=self.geo_verification_headers(), query=query)
@@ -141,7 +175,29 @@ class RutubeIE(RutubeBaseIE):
     def _real_extract(self, url):
         video_id = self._match_id(url)
         info = self._download_and_extract_info(video_id)
-        info['formats'] = self._download_and_extract_formats(video_id)
+        query = {}
+
+        if info['is_club']:
+            visitor_json, urlh = self._download_webpage_handle(
+                'https://rutube.ru/api/accounts/visitor/', video_id,
+                'Downloading visitor JSON', 'Unable to download visitor JSON')
+            if not visitor_json:
+                self.raise_login_required()
+
+            visitor = self._parse_json(visitor_json, video_id)
+            club_params = visitor['club_params_encrypted']
+            ad = self._download_json(
+                'https://mtr.rutube.ru/api/v3/interactive?%s&video_id=%s' %
+                (club_params, video_id),
+                video_id, 'Downloading AD JSON', 'Unable to download AD JSON')
+            club_token = ad['award']
+
+            query.update({
+                'club_token': club_token,
+                'no_404': 'true',
+            })
+
+        info['formats'] = self._download_and_extract_formats(video_id, query)
         return info